The LOVEStv platform has begun its broadcasting trials
The LOVEStv contents platform created alongside RTVE, Atresmedia and Mediaset España has started its broadcasting trials.This free platform, based on HbbTV (Hybrid broadcast broadband TV) technology allows individuals to view content on-demand.
The new platform, which has been under trials since June 14th, allows the viewing of RTVE, Atresmedia and Mediaset España contents of the previous week, view the program from the beginning and make recommendations.
LOVEStv results in adding value to the offered services of free-to-air TV. It gives the user a much more broad experience through the services that HbbTV 1.5 technology has to offer. In this first version of LOVEStv, it allows the user to view all contents from the previous week, and start a program from the beginning. It also has an improved EPG, and the option to recommend content, along with many more functions.
More operators will be incorporated into the platform, and many more services will be implemented shortly. The main goal is to create an OTT service, with a comprehensive offer.
We are very proud to be participating in this project.